The Brief: Poster design for Manthan Systems
Manthan Systems develops cutting-edge analytic solutions for global retail and CPG organizations. Manthan’s breakthrough solutions, under the brand name ARC, transform the way retailers use analytics driven decision making for strategic advantage. The ARC product portfolio spans the entire spectrum of retail decision making with role-based, pre-built applications, and includes products for merchandising analytics, financial analytics, customer analytics, supplier portal & analytics, mall analytics and enterprise retail BI.
The client wanted an appealing poster design for a campaign promoting their retail solution ARC Merchandise Management. As you can see from the images, I focused on creating visually impactful illustrations incorporating a mix of colors and fonts to entice viewers and grab attention through the headline.
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